Formerly, Dobre Ksiazki used to offer its customers the lowest prices on the market, now it wants to attract clients by offering them books in the pre-sale mode. It offers books from every single publisher in Poland.
Clear division, simple solution
Many publishers means many databases with many different covers. To help solve this issue, a simple mechanism using CSS was created, which now displays all the covers in a way that makes it easy for the customer to quickly distinguish between a standard book, an audiobook and an ebook. This project did not interfere with the graphic files.
The shopping experience
Well designed shopping procedures, adjusted to all possible devices, not only generate high conversion rate, but also allow credible tracking of consumer online behavior.